This is your chance to own the narrative for a dynamic organization—transforming big ideas into compelling copy that builds brand awareness, drives engagement, and fuels growth. From blog posts and landing pages to alumni stories and employer communications, you’ll be the creative force behind content that makes an impact.
What You’ll Do
- Lead the Storytelling Charge: Develop and execute a content strategy that aligns with our brand and business goals.
- Collaborate & Create: Work with marketing leaders, agency partners, and internal teams to deliver high-quality content across web, email, social, and more.
- Drive Performance: Optimize content for SEO and digital channels, using analytics to refine and elevate results.
- Engage Diverse Audiences: Craft messaging for prospective students, alumni, employers, and community partners—making every word count.
- Champion Quality: Uphold brand voice, tone, and style guidelines while ensuring accuracy and compliance.
What We’re Looking For
- A proactive storyteller with exceptional writing and editing skills.
- 5+ years of experience in content-focused marketing or communications.
- Strong understanding of digital channels and SEO best practices.
- Ability to manage multiple projects and stakeholders in a fast-paced environment.
- Experience collaborating with agencies and leveraging analytics for content performance.
Bonus If You Have:
- Higher education or mission-driven organization experience.
- Familiarity with employer partnerships, alumni engagement, or thought leadership content.
- Knowledge of AP Style and content governance best practices.
- Comfort experimenting with AI tools to enhance efficiency and creativity.
Why You’ll Love It Here
- You’ll have the freedom to shape the voice of our brand and see your work make a real impact.
- Work with a collaborative team that values creativity, innovation, and results.
- Opportunities to grow your skills and career in a dynamic, purpose-driven environment.
Show Us Your Skills!
As part of the application process for Marketing Content Manager, we want to see your storytelling and strategic thinking in action. You’ll complete a two-part skills assessment designed to reflect the real-world challenges of this role.
Task 1: Web Page Content Draft (Student Audience)Using the source text provided below, write a polished <200 word section of web page content designed for prospective students. This content should read like a section of an academic program page—clear, motivating, and student-centered. Focus on: - Program benefits and relevance - Student-friendly tone and clarity - Career outcomes and opportunities - Accuracy and alignment with the source materialSource Text:Tulsa Welding School (TWS) was founded in 1949 in Tulsa, Oklahoma, with the mission of training students for skilled trades careers through practical, hands-on education.
The Tulsa campus offers programs such as Professional Welder training, HVAC/R, and electrical technology, preparing students with the skills needed for entry-level work in high-demand industries. Instruction emphasizes real-world experience in lab settings and workshop environments, helping students build confidence and job-ready expertise. Flexible scheduling and career services support — including job placement assistance, resume help, and interview preparation — help graduates transition into the workforce. The Tulsa campus is conveniently located near major expressways, making it accessible to students from Tulsa and surrounding communities. TWS’s commitment to hands-on training and employment outcomes reflects its focus on helping learners launch meaningful careers in skilled trades.Task 2: AI-Assisted Writing ComparisonPart 1: Human-Written Employer-Facing Version (No AI)Using the same source text from Task 1, write a <150 word description of the program tailored to employer partners who may hire graduates or engage in workforce development initiatives. This content should highlight: - Workforce relevance - Skills graduates acquire - How the program supports employer needs - The value of partnering with or hiring from Tulsa Welding SchoolPart 2: AI-Assisted Employer-Facing VersionUsing the same employer-focused purpose as Part 1, use any AI tool of your choice to generate a draft. Then refine the content yourself. Submit the following: 1. The final polished AI-assisted version (100–150 words) 2. The exact AI prompt you used 3. A brief 2–4 sentence reflection describing how you used the tool, what you edited, and how you ensured accuracy and appropriate tone
This assessment helps us understand your ability to write for different audiences, leverage AI responsibly, and maintain brand voice and quality standards.
Please email your submission to Susan.West@stratatech.com
