Mission
Allurial is a fast-growing Romantasy subscription brand building a passionate community around engaging stories and an elevated product and membership experience. This Editorial & Marketing Assistant role is designed for early-career candidates who are hungry to grow in the worlds of digital marketing and editorial. You will gain accelerated responsibility and hands-on exposure to growth marketing, retention, influencer partnerships, and editorial. This is an opportunity to help us build something new and bring your expertise and passion about the Romantasy community to a professional setting! We’re looking for a passionate, driven, and highly detail-oriented individual who’s eager to build their career in marketing, loves Romantasy, and thrives in a fast-paced environment.
What You’ll Do
You’ll gain exposure across multiple areas of marketing and editorial. You won’t necessarily be responsible for all of the tasks listed below—your focus will depend on business needs and your unique skills.
- Romantasy Editorial Support
- Be our in-house expert on all things Romantasy – books, trends, the community, events, etc.
- Read and evaluate incoming Romantasy manuscripts, providing feedback on fit for Allurial’s brand and audience.
- Partner with the Editorial team to coordinate projects as they arise.
- Growth Marketing, Insights & Reporting
- Build, proof, and report on paid campaigns across email, social, and digital channels.
- Learn what drives ad performance and help optimize targeting, budgets, and creative.
- Support the testing of new channels and creative strategies.
- Monitor community conversations and feedback across platforms.
- Design and distribute surveys; synthesize insights.
- Social Media Engagement & Influencer Partnerships
- Develop, schedule, and publish posts across Allurial’s social channels, leading member engagement initiatives across all platforms,
- Coordinate Allurial’s monthly influencer program, managing outreach, product distribution, and performance.
- Over time, analyze results and recommend improvements to expand reach and ROI.
About You
- 1–3 years of experience in a fast-paced, dynamic environment (startups, agencies, or DTC brands a plus).
- Extreme passion for the Romantasy genre & fandom, plus the broader book ecosystem
- Interest in digital marketing, subscriptions, and creative selling.
- Excellent communication and organizational skills, with the ability to manage multiple projects at once.
- Analytical mindset, comfortable using Excel/Sheets to track data, interpret results, and recommend next steps.
- Creative eye for pitching compelling campaigns and the ability to spot what resonates with audiences.
- Grit, perseverance, and a willingness to take on challenges and learn quickly.
Salary Range: $65,000 - $100,000
