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Creative Content Director

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Full-timeDescriptionDo you love to create delight through design and attention to detail? Are you nimble who always finds a way to get it done? If so, then we invite you to be a part of our team at AutoCamp to join our adventure.AutoCamp is a lifestyle hotel brand that is changing the way people experience the great outdoors. We provide a hassle-free, comfortable, and stylish lodging experience in the world’s top outdoor destinations – we call it Outdoor Hospitality.AutoCamp is looking for a Creative Content Director to join our brand marketing team reporting to the Chief Marketing Officer.

AutoCamp’s brand marketing team works closely with all teams in the company to ensure a consistent expression of our brand through creative direction, graphic design, photography and video production, merchandise design, brand partnerships, guest programming, and more.This position will be AutoCamp’s in-house creative voice and direction. You will play a critical role in continuing to grow and evolve the visual identity of AutoCamp and future platforms. You will concept and create visual identity systems for campaigns, imagine new guest touch points to spark brand loyalty, lead art direction for photoshoots and innovate new ways to engage customers through compelling campaigns.Sound good? We’d love to hear from you.

Be sure to attach (1) a resume and (2) a link to a portfolio of relevant work samples.


Essential Responsibilities:


  • Collaborate with the brand marketing team to bring stories and concepts to life across all channels (email, web, social, digital) striving to elevate the customer experience 
  • Create original creative campaigns to align with AutoCamp’s marketing strategy, overseeing projects from conception to execution
  • Possess a deep and nuanced understanding of AutoCamp’s brand guidelines; where guidelines do not yet exist, assist in creating them
  • Assist with copywriting support across email, social and Digital Marketing campaigns 
  • Support the Sales team with concepting pop-up and trade show booth buildouts 
  • Organize centralized file and photo sharing platform 
  • Build and maintain a network of talented photographers and videographers 
  • Organize and direct architectural, lifestyle, food and beverage and retail photoshoots
  • Manage internal graphic designers and freelancers, ensuring their work is aligned creatively with the brief and brand

RequirementsDesired Skills & Experience:Must have:

  • 5+ years of experience working at a design-obsessed consumer brand, creative/branding agency, or as an independent designer, with previous experience as an Art Director
  • An expert in in Adobe CC (specifically Illustrator, Indesign and Photoshop)
  • Strong typography, visual, and experience design sensibilities
  • High standard of creative and attention to detail on all delivery output
  • Comfort collaborating directly with a variety of internal and external teams and stakeholders
  • Excellent communication skills; Ability to present ideas and feedback clearly, thoughtfully, and confidently
  • Desire to be part of a talented group of individuals that works hard to build a truly great team, company, brand and experience
  • A growth mindset. You’re open and receptive to feedback, and can adapt quickly in a fast-paced environment
  • Sense of humor and desire to have fun on the job while getting stuff done
  • Able to work independently and follow projects through to completion
  • Able and willing to travel as needed for meetings, installs, and projects

Preferred:

  • Experience working with hospitality, travel, or outdoor brand
  • Photography and video editing experience
  • Illustration experience
  • Motion design experience

Bonus

  • Web design and basic U/X experience
  • Merchandise production experience

Educational Requirements & Preferences:

  • Required: Bachelor’s degree in Graphic Design or related field, or equivalent work experience

Salary Description$105,000 to $125,000 per year plus bonus

Life at AutoCamp Hospitality Group

AutoCamp is a modern hospitality experience that makes getting outdoors easy for everyone. We've combined the adventure of camping with modern design and welcoming hospitality. At the forefront of the outdoor hospitality movement, AutoCamp opened its first property in Santa Barbara, California in 2013. The property opened to rave reviews and prominent features in Sunset Magazine and the Los Angeles Times. In 2016, AutoCamp opened its second location, in the Russian River Valley, just 90-minutes north of San Francisco. The property was a smash hit from the day it opened, drawing guests in with its lush, landscaped grounds and Frank Lloyd Wright-inspired Clubhouse lounge and reception building. AutoCamp Russian River was featured on the cover of Sunset Magazine in July 2016. AutoCamp has revolutionized alternative lodging by thoughtfully blending the traditional outdoor experience with the service- and design-forward thinking of a boutique hotel. Each Airstream at AutoCamp is custom designed to have spacious, modern interiors with the luxury amenities and comfort youd expect at a top-tier resort. Our properties also feature upscale amenities such as spa-inspired bathrooms, luxurious linens and towels, complimentary bicycles, and a beautifully designed mid-century modern clubhouse. In just a few years, we have hosted tens of thousands of guests from around the world, and have earned media coverage from the likes of Oprah Magazine, Vogue, the Travel Channel, Sunset Magazine, Food and Wine, Los Angeles Magazine, Bloomberg, and many more. To learn more about AutoCamp and stay abreast of our next location announcements, visit www.autocamp.com.
Thrive Here & What We Value1. Passion for the Great Outdoors2. Blending Spirit of American Camping with Service and Design of Boutique Hotel3. Creating Delight through Design and Attention to Detail4. Helping People Inspire Love for Environment5. Upscale, hassle-free, comfortable experience in the world's top outdoor destinations6. Positive Workplace Culture7. Emphasis on getting people outdoors together and inspiring a love for the environment8. Iconic Outdoor Destinations9. Inclusive Modern Lodging and Retail Brand10. Changing the way people experience the great outdoors
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