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Strategic Communications Writer

Baylor GeneticsUnited StatesRemote, Onsite

The ideal candidate is a skilled storyteller who can translate complex information into accessible
narratives, tailor messages to diverse audiences and channels, support change initiatives, and elevate communications as a strategic business asset. This role will report to the Director of Corporate Communications.

Education:


• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field.• Advanced degree or relevant certifications in internal communications or organizational leadership a plus.

Experience:


• 5+ years of proven experience in strategic communications, with a mix of internal and external focus, preferably within healthcare, biotech, or life sciences.• Demonstrated ability to partner with executive leaders to develop communication strategies and key messaging.• Experience creating content for leadership communications, employee engagement, change management, and external audiences such as clients, partners, or media.• Exceptional writing, editing, and storytelling skills, adaptable across diverse formats and channels including digital, print, and social media.

Duties and Responsibilities:


Content Development:


• Research, write, and edit a wide range of materials including executive talking points, newsletters, bylines, website copy, social media posts, video scripts, internal announcements, and thought-leadership articles.• Ensure all content reflects brand voice, organizational values, and strategic priorities.• Translate complex concepts into clear, compelling narratives tailored to specific audiences.

Internal & Leadership Communications:


• Collaborate with senior leaders to craft messages that foster engagement, alignment, and transparency.• Support leader-led communication by preparing talking points, toolkits, and templates for cascading information throughout teams.• Develop companywide announcements, including a bi-weekly newsletter, video scripts, and employee engagement updates.• Support company-wide initiatives such as Town Halls, employee recognition programs, and strategy updates.

External Communications:


• Develop compelling content that reinforces the company’s reputation with clients, partners, media, and the broader public.• Create copy for websites, social media channels, press materials, and other marketing communications.• Support the development of thought leadership content to position the company and its executives as industry leaders.Measurement & Continuous Improvement:• Gather and analyze feedback to assess the effectiveness of communication strategies and content.• Use metrics and insights to refine content approaches for greater impact.Key Competencies:• Strategic Thinking: Ability to align content creation with organizational goals and brand strategy.• Clarity & Storytelling: Skilled at transforming technical or complex information into engaging, relatable narratives.• Executive Presence: Confident in interacting with senior leadership and producing high-stakes messaging.• Collaboration: Adept at working with cross-functional teams in a fast-paced, matrixed environment.• Change Agility: Skilled at crafting communications that support organizational transformation.• Measurement Mindset: Comfortable using feedback and analytics to guide continuous improvement.

Life at Baylor Genetics

Thrive Here & What We Value1. Inclusive and Diverse Workforce2. Equal Opportunity Employer3. Top Level Customer Service4. Leadership Presence on the Team5. Partnership with Other Departments6. Adheres to Code of Conduct as outlined in the Baylor Genetics Compliance Program7. Emphasis on teamwork and collaboration8. Focus on quality and compliance9. Commitment to excellence in all aspects of the business1 Writes: Remote work opportunity, Daily huddles, Clear objectives, Flexible scheduling10. Baylor Genetics is a clinical genetic testing laboratory that offers a wide range of genetic testing services
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