logo inner

Marketing Analyst - HCMC

Description


This position is onsite at our office in

Ho Chi Minh City, Vietnam.


Are you a data-driven, creative marketer eager to launch campaigns that reach thousands of businesses worldwide? Join OptiSigns and help us accelerate the growth of our B2B SaaS platform—already trusted by more than 30,500 customers—by crafting high-impact, measurable marketing initiatives.

About Us


At OptiSigns, we make technology accessible and valuable to everyone, including non-technical users. Our mission is to build beautiful, intuitive B2B SaaS tools that help organizations connect with their customers and employees, driving revenue growth and operational efficiency. Headquartered in Houston, TX, with an expanding team in Ho Chi Minh City, we’re scaling fast and looking for passionate people to grow with us.

What you will do


  • Business & Marketing Data Analysis: Analyze internal data from marketing, product, and sales teams to identify trends and opportunities that support decision-making and strategic planning.
  • Reporting & Visualization: Build and maintain dashboards and performance reports (PowerBi, Looker Studio, BigQuery) to communicate key insights and business KPIs across teams.
  • Performance Monitoring: Evaluate marketing campaigns, customer acquisition funnels, and revenue-related metrics to improve campaign effectiveness and business outcomes.
  • Operational & Financial Insights: Support budgeting, forecasting, and pricing decisions with data analysis and scenario modeling.
  • Cross-Functional Strategy Support: Collaborate with Product, Customer Success, and Sales to provide data-backed recommendations on feature adoption, customer behavior, and retention strategies.
  • Market Intelligence: Conduct market and competitive research to inform positioning, product development, and go-to-market strategy.
  • Process Optimization: Identify inefficiencies in business workflows and propose improvements backed by data.
  • Documentation & Data Integrity: Maintain documentation for metrics definitions, data pipelines, and reporting methodologies to ensure consistent and accurate reporting.

Requirements


  • 1–2 years experience in marketing analytics, business analysis, or a similar role.
  • Bachelor’s degree in Business, Computer Science, Data Science, or a related field
  • Familiarity with SQL or BI tools (BigQuery, Power BI, Tableau)
  • Strong communication and storytelling skills with data
  • Curious mindset with a willingness to learn tools and tackle problems
  • Analytical Mindset: Exceptional problem-solving skills, with an ability to interpret data and translate it into actionable insights.
  • Strong verbal and written English communication skills

Bonus Points For

  • Familiarity with advertising platforms (Google Ads, Meta, LinkedIn)
  • Comfort with coding languages: Python

Benefits


  • 13th-month salary bonus 

  • 16 days annual leave 
  • Comprehensive healthcare insurance 
  • MacBook / Windows laptop, external monitor, and all necessary equipment 
  • Yearly team outings, company trips, and internal clubs 
  • Structured onboarding, continuous training, and clear career-growth paths 
  • Opportunities for overseas travel and training (Houston HQ) 
  • English-language training programs 
  • Flexible working hours (Monday–Friday) 
  • Free drinks, snacks, parking

Life at OptiSigns Inc.

Thrive Here & What We Value - Opportunities to represent OptiSigns at major EU trade shows (ISE, EuroCIS)- "One-screen-ahead" experimentation culture: prototype fast, measure, iterate- Benefits package including 25 days paid holiday + Bavarian public holidays, healthcare options, transport credits, lunch cards, and personal development budget- Choice of MacBook Pro or Dell XPS with a 4K monitor- Travel opportunities to U.S. office in Houston, TX- Competitive pay and insurance benefits- Emphasis on thoughtful design and making software feel effortless for nontechnical users- OptiSigns University as a learning hub- Career growth pathways into senior roles within the company- Dynamic tech environment with innovation at its core- Ownership impact in a fast-paced startup culture- Benefits including health, dental, vision insurance, flexible schedule, PTO, and professional development opportunities- Mission to create user-friendly B2B SaaS applications with customer and employee connection focus- Innovation-driven environment with revenue growth emphasis- Product-led culture valuing design and engineering- Collaborative workplace with direct access to leadership
Your tracker settings

We use cookies and similar methods to recognize visitors and remember their preferences. We also use them to measure ad campaign effectiveness, target ads and analyze site traffic. To learn more about these methods, including how to disable them, view our Cookie Policy or Privacy Policy.

By tapping `Accept`, you consent to the use of these methods by us and third parties. You can always change your tracker preferences by visiting our Cookie Policy.

logo innerThatStartupJob
Discover the best startup and their job positions, all in one place.
Copyright © 2025