About the Opportunity
We’re looking for a commercially minded and partner-obsessed Associate Partner Manager to join our EMEA Partnerships team. In this role, you’ll own a portfolio of partners who are new to Contentful, just starting their partnering journey, or re-engaging after a dormant period.You’ll act as a trusted advisor – getting to know your partners' businesses, helping them see the value in partnering with Contentful, and working with them to drive joint go-to-market success. Your role will be central to generating pipeline, creating scalable partner programs, and unlocking partner potential across the region.This is a lead-generating role focused on building the foundation for long-term partner impact.
Based primarily in the office, you’ll engage partners through regular video and phone interactions, with minimal travel required.
What to expect
- Partner Portfolio Management: Own and grow a diverse partner portfolio across EMEA, focusing on those in early-stage, reactivated, or growth mode.
- Partner Discovery: Build strong relationships and develop a deep understanding of each partner’s business model, solution offering, and market positioning.
- Qualification & Prioritisation: Analyse partner potential and prioritise engagement based on alignment, capability, and joint business opportunity.
- Lead Generation & Pipeline Building: Identify, activate, and influence opportunities through partners to generate new pipeline for the sales organisation.
- Joint Business Development: Support partners in understanding Contentful’s value proposition and uncovering joint use cases and go-to-market opportunities.
- Partner Experience & Advocacy: Be the first point of contact for your partners, solving challenges and advocating for their success internally.
- Scalable Engagement: Build and refine repeatable engagement programs that enable you to work efficiently at scale across a large partner base.
- Cross-functional Collaboration: Work with Sales, Marketing, Solutions Engineering, and other teams to support partner initiatives and drive measurable outcomes.
What you need to be successful
- Commercial acumen – you’re energised by identifying opportunities, qualifying impact, and growing pipeline through meaningful partner relationships.
- Analytical mindset – you’re comfortable evaluating partner potential using data, market knowledge, and structured qualification frameworks.
- Relationship builder – you’re curious, empathetic, and great at getting to know a partner’s business and value proposition.
- Operationally strong – you can manage a high volume of partners with clarity and consistency, and you’re confident navigating systems and tooling.
- Strong communicator – you’re able to drive partner engagement through clear, persuasive communication across video, phone, and email.
- Multilingual a plus – English is required; proficiency in German, French or other European languages is a strong advantage.
- Growth mindset – you’re excited to develop into a regional partner manager role and want to build a career in the partnerships or go-to-market space.
- Impact and Growth
- Build hands-on experience in partner management, business development, and pipeline generation
- Work with diverse partners across Europe to drive meaningful commercial outcomes
- Develop toward a future regional partner or channel manager role
- Contribute directly to sales growth by activating and enabling the right partners at the right time
What's in it for you?
- Join an ambitious tech company reshaping the way people build digital experiences
- Full-time employees receive Stock Options for the opportunity to share in the success of our company
- Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
- We value Work-Life balance and You Time!A generous amount of paid time off, including vacation days, sick days, education days, compassion days for loss, and volunteer days
- Time off to care for and focus on your growing family
- Use your personal annual education budget to improve your skills and grow in your career
- Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
- An annual wellbeing stipend to care for your physical, financial, or emotional health
- A monthly communication phone/internet stipend and phone hardware upgrade reimbursement.
- New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.
#LI-AT1 #LI-Hybrid
Who are we?
Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here!
“Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed.
We invite you to apply and join us!If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment.
If you suspect fraud, please report it to your local authorities, as well as reach out to us at security-esk@contentful.comwith any information you may have.By clicking “Apply for this job,” I acknowledge that I have read the “Contentful’s Candidate Privacy Notice” and hereby consent to the collection, processing, use, and storage of my personal information as described therein.
