ABOUT BAMBOO:
Bamboo is a growth marketing agency that has managed over $1 billion in advertising spend for tech and e-commerce brands with a proven system to understand, forecast and make reliable paid media investments. We offer companies paid media support at every stage to help them drive more efficient growth. Our team works beyond the advertising channels to help our clients understand, forecast, and make smarter paid media investments over time.THE ROLE:Growth Marketing Managers at Bamboo play a key role in leading client relationships and are responsible for managing multiple paid media channels, media strategy, campaign execution and performance analysis.
Not only can our managers dive into the weeds with their deep channel and platform expertise, they can also speak to strategic growth initiatives and own creative testing strategies. At Bamboo we pride ourselves on the best in class service that we provide to our clients! Ideal candidates for the role operate with a similar solution oriented and proactive approach, and are always looking for ways to grow and level up our clients. RESPONSIBILITIES:
- Confidently and effectively leads client relationship and communications (i.e. weekly, monthly meetings and QBRs)
- Leads short and long term cross channel strategic planning for client growth programs.
- Manages and leads paid media program through channel level strategies
- Manages annual budgets of $3-$5million across two or more paid channels
- Runs multiple campaign types and proactively suggests optimizations to grow client programs; can proactively flag channel expansion ideas, identify root cause of performance fluctuations and propose solutions.
- Owns creative strategy for paid social channels
- Provides support to account leadership on new client account audits, supports on new business pitches
QUALIFICATIONS:
- 3+ years working in paid media (agency experience preferred) with a focus on paid social channels; expertise in Meta/Instagram required, experience with LinkedIn, TikTok, Snapchat, Pinterest, YouTube, Twitter/X, preferred.
- A thorough knowledge of major platform capabilities that can be applied for different types of clients and campaigns (ecomm, app, SAAS, etc).
- A deep understanding of the analytics & measurement frameworks needed to develop campaign strategy that consistently improves client KPIs.
- Active certification in Facebook Blueprint
- Experience managing multiple accounts or LOBS, $2M+ annual media budgets.
- Strong and engaging presentation skills, can assemble a polished deck and speak effectively to it in front of clients and partners.
- Communicates clearly with internal teams and clients, builds trust and rapport with main client POCs
- Operates with a proactive, solution oriented approach and isn’t satisfied with doing the status quo for our clients.
- Nice to have: Experience working with 3rd party analytics tools and Mobile Measurement Partners
BENEFITS:
- This is a full-time, remote position. Employees can work remotely from any location within the US, but please note that working hours are generally 9:00 a.m. to 5:00 p.m Pacific Time, with some flexibility for other time zones.
- Competitive compensation: salaries are based on candidate’s geographic location
- 3% 401(k) contribution
- 100% company paid health, dental, and vision insurance
- Discretionary time off and flexible remote options
- Generous paid parental leave
- Monthly connection and WFH stipends
- Annual team trip and quarterly outings in our city hubs
Our industry often lacks diverse representation, and historically underrepresented groups are often less likely to apply if they don't believe that they meet all of the criteria in a job description. Bamboo is an equal opportunity employer and we welcome candidates of all backgrounds to apply. We look forward to meeting you!
