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Territory Sales Manager (South East Region)

Open FarmOnsite

About Us


At Open Farm we are transforming the way people feed their pets, with a focus on producing premium, healthy food and treats, all ethically sourced from farm-to-bowl. Headquartered in Toronto and with team members across the US, Open Farm is one of the fastest growing CPG companies in North America. We believe that the best foods are made with consciously sourced, top-quality ingredients from farmers and fisheries who believe in doing good for all animals and the environment. 

Before you em-bark on this journey with us, learn more about the opportunity:


In our mission-driven growth journey to Do Some Good for Animals and the Planet, we're seeking an exceptional Territory Sales Manager to help expand our brand across the Southern New England Territory. Reporting to the Senior Director of Sales – Eastern Region, you'll play a crucial role in driving growth, building relationships, and advocating for Open Farm. Past experience in the pet industry and/or as a Territory Sales Manager is a plus!

Note: This role will require flexible work arrangements such as occasional evening and weekend work, with overnight travel as much as 60% of the time.


You must have a valid driver’s license to be considered. This position will cover the following states: North Carolina, South Carolina, Tennessee, Mississippi


In this role you will:Sales Optimization:

  • Sales Target Achievement - Meeting or exceeding sales targets for your assigned territory. This involves developing and executing sales strategies to drive revenue growth.
  • Forecasting and Planning - Developing sales forecasts and strategies for the territory based on historical data, market trends, and customer insights. This helps in aligning sales activities with overall company goals
  • Budget Management - Responsible for managing budgets related to sales activities, including expenses for travel, sales promotions, and customer engagements.

Customer Focus:

  • Develop existing and new client relationships within the territory, to serve as a strategic partner
  • Customer Relationship Management - Building and maintaining strong relationships with distributors, retailers, and other key stakeholders in the pet food supply chain. This includes regular store visits and frequent communication to understand their needs and provide appropriate solutions.
  • Product & Brand Training and Support - Providing training and support to distributors and retailers on product features, benefits, and selling techniques. Ensuring that they have the necessary knowledge and tools to effectively promote and sell Open Farm products.
  • Problem Solving - Addressing customer issues and resolving complaints promptly and effectively. This requires good communication skills and the ability to collaborate with internal teams to find solutions

Business Development/Operations:

  • New Business Development - Actively seek out new business opportunities by identifying potential customers and partnerships within the territory. This could involve prospecting, cold calling, and networking.
  • Promotions and Marketing - Working closely with marketing team to execute promotional campaigns, product launches, and other marketing activities within the territory. This may include organizing events, trade shows, and demonstrations
  • Market Analysis and Reporting - Monitoring market & industry trends, competitor activities, and customer feedback to provide insights and recommendations. Regularly reporting sales results, market conditions, and customer feedback to management.
  • Compliance and Ethics - Ensuring that all sales and marketing activities comply with company policies, industry regulations, and ethical standards.
  • All other duties, as assigned

We’re paw-sitively excited about you because you have:


  • 3+ years working experience in related field
  • Ability to develop and execute territory sales strategies to achieve a sales target
  • Ability to analyze data to drive strategic plans
  • Ability to work independently as well as in a team environment
  • An outgoing personality with excellent people skills
  • Strong ability to relate and effectively build relationships with people
  • Excellent organizational skills, and the ability to manage multiple priorities
  • Comfortable working in a fast-paced, entrepreneurial environment
  • Proficiency in basic Excel and PowerPoint; experience with sales reporting systems
  • Proactive and positive attitude
  • Valid driver's license
  • Passion for Pets and the Planet

What we offer you - it's the purr-fect package:  


  • An opportunity to grow, develop, and thrive within a mission-driven, dynamic, and fast-growing company, alongside thoughtful and passionate individuals dedicated to their work and community 
  • Competitive 401k with company match
  • Great company culture (with lots of adorable pets!) where your pet interrupting video calls is the norm
  • Discounted food, apparel and insurance for your furry family members
  • In addition to your PTO, we offer company-wide wellness days and personal days to support your wellbeing
  • Volunteer days to give back to our community

Our Values


We Raise the Bar | We Open the Barn Doors | We Graze Lightly | We Are Customer Obsessed | We Are One Team To learn more about Open Farm, follow us on Instagramand LinkedIn.Open Farm values diversity in its workforce and encourages applications from all qualified individuals. Applicants requiring a disability-related accommodation at any stage of Open Farm's recruitment process should contact hr@openfarmpet.com. As required by legislation, Open Farm will consult with applications requesting such an accommodation to ensure that Open Farm's recruitment process takes into account their accessibility needs.  

Life at Open Farm

Based in Toronto, Open Farm is one of the fastest growing pet food companies in North America. We focus on producing premium, healthy food and treats for pets, all ethically sourced from farm-to-bowl. We believe the best foods are made with consciously sourced, top quality ingredients from farmers and fisheries doing things the right way. That's why we are proud to call ourselves the first pet food partner of Certified Humane, and have also built strong partnerships with other leading animal welfare and sustainability certifications including Global Animal Partnership, Ocean Wise and Seafood Watch.
Thrive Here & What We Value1. Fast-paced start-up environment with annual sales growth of over 60% YOY.2. Dynamic and supportive work environment with a team of dedicated professionals.3. Opportunity to shape the future of food quality and safety in a fast-growing company.4. Comprehensive healthcare coverage, Competitive 401k plans, and RRSP plans with company match.5. Remote work opportunity based in Northern California/Northern Nevada or Minnesota.6. Disability-related accommodation available during recruitment process.7. Values diversity in its workforce and encourages applications from all qualified individuals.8. Annual wellness stipend, discounted food for pets, casual dress code.9. Great office culture with adorable pooches present.10. Remote work opportunity based in British Columbia.
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