Senior Manager, Marketing Programs

Responsibilities

• Lead and coordinate cross-functional marketing initiatives, ensuring alignment across teams and workstreams.
• Build, own and maintain the master marketing calendar, creating visibility and cohesion across campaigns, launches, events, and achievements.
• Serve as the central point of contact for shared programs that span multiple owners or areas of responsibility.

• Manage the global marketing budget in partnership with Finance and the CMO, including tracking, reporting, and forecasting.
• Establish and maintain centralized systems and workflows for planning, documentation, teamwork, and performance tracking.
• Implement governance for shared processes, ensuring clarity on roles, approvals, deadlines, and deliverables.
• Maintain a single source of truth for campaign calendars, shared assets, templates, and operational resources.
• Create and manage one central location for all key documents, ensuring easy access and version control for the broader team.

• Serve as a strategic partner to the CMO.
• Work with the Executive Assistant to support leadership team rhythms: the EA handles logistics and scheduling; you ensure agendas, materials, and follow-ups are aligned to strategic goals.
• Gather and consolidate inputs from across marketing to support CMO prep for executive and board-level meetings.
• Lead the creation and maintenance of templates and processes for marketing QBRs, planning sessions, and team reporting. Ensuring consistency, transparency, and alignment.

• Lead and deliver high-impact, cross-team projects from planning to completion; including timelines, resource coordination, and retrospectives.
• Track progress and dependencies across initiatives, flagging risks and driving resolution when needed.
• Ensure marketing programs are delivered on time, on budget, and with clear impact.
• Partner with the CMO to help with the marketing team’s adoption of AI tools and processes — including rollout planning, onboarding, standard processes, and usage governance.

What Success Looks Like in first 12 months

• Stand up a centralized hub for all shared marketing documents, calendars, templates, and planning tools. Making it the single source of truth for the global team.
• Build and implement a consistent QBR framework for the marketing org, ensuring leadership has clear transparency into performance, priorities, and cross-team alignment.
• Successfully coordinate inputs from across the function to support CMO prep for at least three executive or board-level meetings, delivering cohesive, insight-rich materials on time.
• Lead the rollout of AI tools across the marketing team, including standard methodologies, and a clear framework for responsible adoption and usage.
• Ensure the global marketing budget is accurately tracked, regularly reported, and aligned with business priorities.
• Improve coordination and visibility across marketing by maintaining a unified calendar, governance model, and set of shared operational processes that streamline execution.

Experience & Qualifications

• 6+ years in program management, marketing coordination, or operational roles, ideally in a B2B SaaS or high-growth environment
• Proven success managing cross-functional initiatives, shared planning processes, and executive-level coordination
• Experience owning and maintaining centralized calendars, documentation systems, and planning spaces for cross-functional marketing teams
• Skilled at consolidating inputs for executive and board-level meetings and building frameworks for QBRs and team reporting
• Acts as a champion for critical initiatives — such as AI — bringing structure, clarity, and momentum to rollout and implementation
• Comfortable operating in a matrixed environment and influencing without direct authority
• Thrives in fast-paced settings with multiple priorities, is highly organized, detail-oriented, and able to drive alignment and execution across teams

Application Process