Marketing Manager (Luxury Services)
Location:White Plains, NY (Onsite, 5 days/week)Industry:Executive Office Suites & Virtual Office ServicesAbout the Opportunity:A premium provider of executive office suites and virtual office services across New York and Connecticut is seeking astrategic and hands-on Marketing Managerto take ownership of all marketing initiatives. This is a unique opportunity to lead marketing efforts for a respected and growing brand that caters to successful professionals in law, finance, consulting, and executive leadership.This role is perfect for someone who thrives in a high-quality, professional environment and has the experience and drive to manage digital performance, develop refined branding, and guide marketing strategy.
You’ll collaborate directly with leadership and play a key role in shaping the next phase of growth, including a new high-end sub-brand.Key Responsibilities:
- Lead and manageall marketing initiatives, from digital advertising to brand development and strategy.
- Oversee PPC and SEO efforts, particularly high-spend Google Ad campaigns, optimizing ROI and lead-to-sale conversion.
- Analyze marketing performance and provide actionable insights using enhanced analytics.
- Manage relationships with external vendors/agencies and gradually bring more marketing execution in-house.
- Update and refineweb content, design, and user experience, working with designers as needed.
- Build, execute, and maintain branding collateral and messaging for both the core and luxury sub-brands.
- Provide marketing direction while collaborating with executive leadership on strategic decisions.
- Support sometraditional marketingefforts and managelight social media presence.
Ideal Candidate Profile:
- 6–8+ years of experience inmarketing leadership, ideally in a small to mid-sized business.
- Experience with tools such as Google Ads, Google Analytics, SEO platforms, marketing automation, and web CMS platforms.
- Strongdigital marketingexpertise with proven success in managing and optimizing PPC/Google Ads campaigns.
- Demonstratedbranding and content strategyskills, including writing and editing web copy.
- Analytical mindset – able to translate campaign data into actionable recommendations.
- Experience marketing to high-end, professional audiences; understands luxury positioning and values polish and precision.
- Comfortable being both astrategic thinker and hands-on doer,his is a solo marketing role (no team).
- Open to guidance and collaboration, yet confident in presenting ideas and leading execution.
Nice to Have:
- Background in professional services, executive workspace, or commercial real estate (not required).
- Agency and in-house experience both welcome.
- Bachelor's degree in Marketing, Communications, or related field (not required).
