The candidate is responsible for overseeing and optimizing CRM data management across the organization, with a focus on driving pipeline generation through high-quality data. This individual will ensure the accuracy, integrity, enrichment, and accessibility of account, contact, and lead data within the CRM system. The role also involves managing relationships with external data providers and integrating CRM data with tools used by marketing, sales, and customer success teams.
What You’ll Do:
- CRM Data Management: Oversee the quality, accuracy, and consistency of account, contact, and lead data within the CRM system. Maintain and own field definitions in Salesforce (SFDC).
- Data Provider Management: Lead relationships and integrations with data vendors including ZoomInfo, Cognism, 6sense, G2, TrustRadius, Crossbeam, D&B, Rev, Clearbit, HG Insights, and Traction. Preference for experience with Tray or Zapier.
- Data Governance: Develop and implement governance policies to ensure data integrity and compliance with regulatory requirements.
- System Integration & Optimization: Collaborate with IT and other teams to ensure CRM data flows smoothly across platforms, improving workflows and data utilization.
- Reporting & Analysis: Generate actionable insights from CRM data to support sales, marketing, and customer success strategies.
What You Bring:
- Education: Bachelor’s degree in Business, Marketing, Information Systems, or a related field.
- Experience: 8+ years in CRM data management, with hands-on experience managing account, contact, and lead data. Experience managing data providers such as ZoomInfo, Apollo.io, Lusha, and 6sense is required.
- Technical Skills: Strong proficiency in Salesforce, HubSpot, or other CRM platforms; familiarity with data analysis tools and third-party system integrations.
- Certifications: Salesforce Certified Administrator or similar certifications are highly desirable.
- Leadership: Demonstrated ability to lead teams and projects with a collaborative and strategic approach.
- Analytical Thinking: Strong analytical skills with the ability to interpret complex data and translate it into business-driving insights.
- Experience with automation and integration tools such as Tray.io or Zapier.
- In-depth understanding of B2B marketing and sales data workflows.
- Familiarity with intent data platforms and data enrichment strategies.
- Excellent communication and stakeholder management abilities.
What makes ThoughtSpot a great place to work?
ThoughtSpot is the experience layer of the modern data stack, leading the industry with our AI-powered analytics and natural language search. We hire people with unique identities, backgrounds, and perspectives—this balance-for-the-better philosophy is key to our success. When paired with our culture of Selfless Excellence and our drive for continuous improvement (2% done), ThoughtSpot cultivates a respectful culture that pushes norms to create world-class products. If you’re excited by the opportunity to work with some of the brightest minds in the business and make your mark on a truly innovative company, we invite you to read more about our mission, and apply to the role that’s right for you.
ThoughtSpot for All
Building a diverse and inclusive team isn't just the right thing to do for our people, it's the right thing to do for our business. We know we can’t solve complex data problems with a single perspective. It takes many voices, experiences, and areas of expertise to deliver the innovative solutions our customers need. At ThoughtSpot, we continually celebrate the diverse communities that individuals cultivate to empower every Spotter to bring their whole authentic self to work. We’re committed to being real and continuously learning when it comes to equality, equity, and creating space for underrepresented groups to thrive.
Research shows that in order to apply for a job, women feel they need to meet 100% of the criteria while men usually apply after meeting 60%. Regardless of how you identify, if you believe you can do the job and are a good match, we encourage you to apply.
