At LearnUpon, we’re seeking an experienced VP of Marketing to join our Executive team. This is a hybrid role, working 2-3 days per week from LearnUpon's Dublin or Salt Lake City office.
LearnUpon LMS helps organizations train their employees, partners, and customers. Businesses can manage, track, and achieve their unique learning goals — all through a single, powerful solution.With offices in Dublin (our HQ), Philadelphia, Salt Lake City, Belgrade and Sydney, we are a global team with lots of diverse cultures, backgrounds, and experiences that puts our customers' experience at the heart of everything we do. Our culture fosters an open, collaborative and supportive environment where our accomplishments are celebrated and encouraged.
We strive to live by our values, act like owners, lead with curiosity and deliver quality for our customers. We’re proud of our success and we’re humble and hungry to achieve more.
What will I be doing?
As the VP, Marketing, you’ll act as a key member of the Senior Leadership team, you’ll lead a high-performing team based primarily in Ireland and Serbia, focused on accelerating LearnUpon’s growth and strengthening our market brand. You’ll be responsible for driving sustainable, scalable, marketing-led growth for the company. In addition, you’ll:
- Develop and implement a multiyear marketing-led growth strategy, with a particular focus on demand generation, aligned with overall marketing and growth objectives.
- Collaborate crossfunctionally with our Sales, Customer Experience, Partnerships, and Product teams to align on LearnUpon’s overall strategy, understanding lead quality and making data-driven adjustments to improve conversion rates.
- Analyze marketing data and demand generation performance to identify areas for improvement and optimization.
- Partner closely with the Revenue Operations teams to establish and improve attribution, forecasting, and reporting on ROI, communicating results to LearnUpon leadership.
- Lead on KPIs and metrics for demand generation initiatives in alignment with our Commercial, Sales and Finance teams.
- Ensure LearnUpon has a best-in-class marketing technology stack that will support ongoing improvements in marketing efficiency.
What skills do I need?
We’re looking for a self-starter who adapts well to a fast moving environment and can get things done. You combine creativity, problem-solving and can-do attitude to overcome any challenge. How you treat people is a big deal for us. People love working with you. You’re helpful and generous with your time and knowledge. In addition, you’ll need:
- At least 15 years’ in Marketing B2B SaaS roles with broad experience across all marketing disciplines, particularly positioning, demand generation and customer advocacy.
- At least 5 years’ experience leading teams through significant growth phases.
- Third level degree in a marketing or business-related discipline.
- Experience in making data-driven decisions, leveraging customer and company metrics to inform marketing strategy.
- Outstanding communication and interpersonal skills.
- A proven track record of leading and mentoring a team to achieve exceptional results.
- Be highly motivated and want to achieve something special with our company.
Not required but considered a plus
- An eLearning / LMS background would be advantageous.
Why work with us?
- Competitive compensation package and company ESOP.
- Employer-Contributed Pension/401k.
- Private health insurance.
- 25 days’ paid time off + 1 annual company wellness day off.
- Structured learning environment.
- Excellent career progression.
What is the Hiring Process?
Applicants for the position can expect the following hiring process:
- Qualified applicants will be invited to schedule a 30-minute call
- Successful candidates will then be invited to a series of practical interviews.
- Finally, candidates will have a short interview with our CEO.
- Successful candidates will be contacted with an offer to join our team
LearnUpon is an Equal Opportunities Employer. We do not discriminate on the basis of gender, marital status, family status, age disability, sexual orientation, race, religion, membership of the Traveller community, or any other legally protected status.By applying for this job, you agree to LearnUpon's Privacy Policy. Find out more about our privacy policy here.
Visit our Careers site to find out more about working for LearnUpon, and check us out on Instagram.
