Hendrick Motorsports Technical Solutions
Location: 4400 Papa Joe Hendrick Blvd, Charlotte, North Carolina 28262
Summary:
The Marketing and Business Coordinator provides support to the business team and program director by assisting with marketing campaigns, content creation, customer communications, event coordination, and general office administration. This role ensures smooth day-to-day operations of the program, contributes to brand visibility efforts, and helps maintain a well-organized and professional work environment.
Supervisory Responsibilities:
None.
Essential Duties and Responsibilitiesinclude the following:
Marketing Support:
- Assist with the creation, editing, and distribution of marketing materials (brochures, flyers, newsletters, digital content).
- Develop social media strategy, including content, scheduling posts, engaging with audiences, and monitoring metrics.
- Help coordinate marketing campaigns, email blasts, product launches, and special events.
- Conduct basic market research and competitive analysis to assist with strategy development and defense brand launch.
- Maintain and update marketing databases, customer relationship management (CRM) systems, and mailing lists.
- Prepare basic analytics reports.
- Assist with website updates.
- Help organize promotional events, trade shows, and exhibitions.
- Write press releases and work (when necessary) with Hendrick Motorsports marketing team.
Administrative Support:
- Manage and organize calendars, schedule meetings, and coordinate travel arrangements.
- Draft correspondence, memos, and presentations for internal and external use.
- Maintain digital and physical filing systems.
- Assist with proposal development.
- Assist with the preparation and submission of expense reports, product quoting, and vendor invoices.
- Act as a first point of contact for incoming inquiries (phone, email, website) and route appropriately.
- Support office management as needed (order office supplies and marketing materials, giveaways, etc.)
- Organize and host onsite customer and visitor meetings.
- Organize product photo shoots.
- Support other special projects or assignments as directed by leadership.
Qualifications:
- Accountability - accept responsibility and account for his/her own actions.
- Accuracy - perform work accurately and thoroughly.
- Analytical Skills - possess critical thinking and reasoning skills to solve a problem.
- Business Acumen - grasp and understand business concepts and issues.
- Verbal Communication - ability to communicate effectively with others verbally.
- Written Communication - demonstrate an ability to communicate in writing clearly and concisely.
- Customer-Oriented - ability to take care of the customers’ needs while following company procedures.
- Detail-Oriented - pay attention to the minute details of a project or task.
- Ethical - demonstrate conduct conforming to a set of values and accepted standards.
- Honesty/Integrity – to be truthful and be seen as credible in the workplace.
- Interpersonal – ability to get along well with a variety of personalities and individuals.
- Organized - demonstrate being organized or following a systematic method of performing a task.
- Reliability - demonstrate being dependable and trustworthy.
Desired Education:
o GEDo High School Diploma
√
Associate Degree
√
Bachelor Degreeo Master Degreeo Doctorate Degree
Desired Work Experience:
√
up to 3 yearso 3-5 yearso 5+ years
Education/Experience:
Associates degree required. Bachelor’s in Marketing, Communications, Business or a related field preferred. 1-3 years of experience in marketing, administrative support or a related role. Strong written and verbal communication skills. High level of organizational skills, attention to detail, and ability to manage multiple tasks simultaneously. Comfort working in a fast-paced environment with evolving priorities. Ability to maintain confidentiality and professionalism at all times. Creative thinking and problem solving is required. Initiative and ability to work independently with limited supervision is required.
Adaptability and willingness to learn new tools and processes is required. Must be willing to work outside of normal business hours. US citizenship required with the ability to obtain access to government facilities.
Certificates and Licenses:
Valid Drivers License
Computer Skills:
Strong proficiency in Microsoft Suite (Word, Excel, PowerPoint and Outlook) required.Experience with basic design and marketing tools (Canva, Adobe Creative suite, Mailchimp, HubSpot, or similar) preferred.
Communication Skills:
Must maintain the highest degree of confidentiality. Demonstrates exceptional written and oral communication skills.Ability to understand and follow instructions. Ability to communicate effectively with customers and company personnel.
Attendance Expectations:
The position requires regular and predictable attendance. Role is not remote and must regularly be performed in the assigned office location. Scheduled shifts may include evening hours, weekends, and holidays. Travel by air or car to tradeshows, events and customer meetings may be required.
Physical Demands:
Requires vision (near, distance) and sense of touch. Constantly sits. Frequently stands, walks, manually manipulates, and lifts/carries up to 20 pounds.
Environment Demands:
Will require indoor and outdoor work.
Verbal and Writing Ability:
Ability to read and comprehend instructions, correspondence, and memos. Ability to effectively present information in one-on-one and small group situations to customers and other employees.
Math Ability:
Ability to add, subtract, multiply and divide.
Reasoning Ability:
Requires an ability to anticipate and deliver upon the needs of the organization. Will provide and apply creative solutions to maintain workflow. Will solve practical problems and deal with a variety of dynamic situations. Must have strong organizational skills, including the ability to prioritize, handle multiple projects simultaneously, and meet deadlines.
Core Values
Hendrick Motorsports expects all employees to exemplify the following core values:
Integrity
We believe in doing what is right for fellow team members and our clients. We will uphold the core values of Hendrick in every action we take and every decision we make.
Winning
We are passionate about continuing the Hendrick tradition of winning. We are empowered to overcome obstacles, and we do what it takes to satisfy our clients, lift up our team, and build performance.
Teamwork
We believe that people are the most important part of Hendrick. We believe through trust and respect everyone achieves more. We will work together to use our diverse individual talents and skills.
Enthusiasm
We genuinely desire our clients to know that we value them and care about them. We will recommit ourselves every day to exceeding the expectations of our clients.
Accountability
At all levels, we will live up to our commitments and hold one another accountable. We take ownership of problems and challenges that confront us and ensure that they are resolved to the satisfaction of all parties.
Improvement
We will continuously take the initiative to find ways to do our work better, smarter, and faster. We will help each other improve. We will use Hendrick resources to seek opportunities for growth and development.This job description in no way states or implies that these are the only duties and responsibilities to be performed by this employee. The employee will be required to follow any other instructions and to perform any other duties and responsibilities upon the request of a supervisor. This job description is subject to revision at the discretion of the company.To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.Job cannot be performed remotely.Hendrick is an Equal Opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. For more information regarding the EEOC, please visit https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf.
