What we do:
Zefr is the leading global technology company enabling responsible marketing in walled garden social environments. Zefr’s solutions empower brands to manage their content adjacency on scaled platforms such as YouTube, Meta, TikTok, and Snap, in accordance with industry standard frameworks. Through its patented AI technology, Zefr offers brands and agencies more accurate and transparent solutions for social walled gardens. The company is headquartered in Los Angeles, California, with additional locations across the globe.
What you’ll do:
A Regional Key Account Director is a commercially oriented hybrid role spanning the reactive needs of key customers to ensure seamless activation, and the proactive needs of Zefr to grow and deepen relationships at all touch points of accounts. You will be responsible, and accountable, for the development, direction and delivery of Zefr’s key client growth strategies. This is a hands-on contributor role, requiring knowledge of the walled garden ecosystem, client strategies and ideally first-hand experience working with one or more of the walled garden management platforms and dealing with brand custodians directly.The primary function of Key Account Management is customer delight: you will handle all aspects of the day-to-day relationship with Zefr’s existing key client-base from brief response to deep functional understanding of the account and people attached to it.
You will be instrumental in developing the account to identify growth opportunities by product, market or platform. Outstanding client management skills are fundamental, as are established contacts in the agency/brand world. The secondary function of the role is leveraging goodwill and exceptional reputation created within agency groups to source net-new client opportunity.
Responsibilities:
Account Direction
- Developing and overseeing all agency strategies across the APAC business markets
- Strategic overview, and timely pro-active reporting against status, to Head of APAC of all accounts, the industry, the territory and Senior client personnel
- Expanding Zefr’s existing sales opportunities
- In-depth understanding and real time financial status of all accounts
Client Management
- Lead the contribution and consultation of client’s walled garden strategies and thinking
- Strengthen client relationships through inspirational, visionary and proactive account management
- Manage quarterly/monthly reviews with agencies/brands to ensure client satisfaction and deliver product updates and recommendations
- Monitor external environment and highlight key issues to provide client with strategic insight
- Be seen as an expert and consultant to the client
- Point of escalation for all client issues
- Accountable for quarterly overview for the client
- Accountable for quarterly feedback from the client
Outputs and Measures:
- Achievement of quarterly and annual revenue targets
- Accuracy of forecasting
- Client % retention rates yr-yr
- Quantum of net-new opportunity created through reputational goodwill
- % clients active from each key accounts
- Weekly activity and progress reporting
Here’s what we’re looking for:
- Minimum of 5 years’ experience in either a client-facing media agency role, or a digital services vendor in a Senior Sales or Senior Account Management role
- Proven ability to manage complex and matrixed internal and client stakeholder relationships
- Strong working knowledge of walled garden ecosystem advertising products and technologies
- Exceptional communication skills (both verbal and written)
- Excellent analytical skills
- Skilled in Excel and PowerPoint, along with confident and persuasive presentations skills
- Strong attention to detail and ability to QA own work
Via Status Notice:
Whilst Singaporean Citizen or Permanent Resident status is preferred, Zefr welcomes applicants requiring employment sponsorship. As Zefr has no control over the success of an application made on the candidate’s behalf, any offer made to a candidate requiring visa sponsorship remains entirely provisional until the approval of an EP is granted by MoM.Zefr is an equal opportunity employer that embraces diversity and inclusion in the workplace. We are committed to building a team that represents a variety of backgrounds, skills, and perspectives because we know this only makes us better. We strongly encourage women, persons of color, LGBTQIA+ individuals, persons with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply even if you do not meet 100% of the qualifications.
