Piano Overview
Piano’s Digital Experience Cloud empowers organizations to understand and influence customer behavior. By unifying customer data, analyzing behavior metrics and creating personalized customer journeys, Piano helps brands launch campaigns and products faster, strengthen customer engagement and drive personalization at scale from a single platform. Headquartered in Philadelphia with offices across the Americas, Europe and Asia Pacific, Piano serves a global client base, including Air France, the BBC, CBS, Kirin Holdings, Jaguar Land Rover and more.
Piano has been recognized as one of the fastest-growing, most innovative technology companies in the world by World Economic Forum, Red Herring, Inc. and Deloitte. For more information, visit piano.io.Position OverviewAs a Partner Marketing Manager, you will play a critical role in driving the growth and success of Piano’s partner ecosystem. You will own the development and execution of marketing strategies focused on partner acquisition, enablement, and co-marketing initiatives. This is a highly collaborative and cross-functional role that requires a blend of strategic thinking, creativity, and strong execution.You will leverage your expertise in partner marketing and your deep understanding of the SaaS space to create compelling content, plan impactful events, and manage communications that promote joint success with partners.
The ideal candidate will be an experienced marketer with a solid grasp of the partner lifecycle and a passion for building high-impact programs in an international, fast-paced environment.Key Responsibilities
- Plan and execute co-marketing activities with partners, including campaigns, content, and events.
- Organize and promote Piano’s partner events (in-person and online), as well as Piano’s participation in partner-hosted events.
- Lead social and email initiatives to spotlight partner collaborations, success stories, and recruitment efforts.
- Collaborate with content creators to develop thought leadership assets and partner-related content.
- Drive marketing efforts to attractnew serviceand technologypartners through targeted outreach.
- Own partner communications related to product roadmap, program updates, new partnerships, success stories, and more.
- Ensure internal stakeholders are aligned and informed on partner activities and priorities.
- Maintain and support partner-related web content and resources.
- Report on the performance of marketing initiatives and recommend areas for optimization.
We are looking for candidates to meet the following requirements:
- 5+ years of experience in partner/channel marketing, ideally in the B2B SaaS space.
- Strong foundation in marketing strategy, demand generation, and campaign management.
- Deep understanding of the partner ecosystem and lifecycle (recruitment, enablement, co-marketing, etc.).
- Experience working in international environments and with global teams.
- Fluency in English and exceptional communication skills.
- French language skills are a plus.
- Proven track record of content creation or collaboration with content teams.
- Strong project management capabilities and the ability to manage multiple stakeholders.
- Familiarity with marketing tools and platforms (e.g., marketing automation, social tools, CRM).
- Ability to build strong internal and external relationships.
Perks at Piano:
- Exciting tasks and space for your ideas
- Collaborative and agile working culture with direct communication
- Vibrant team culture locally and globally
- Additional benefits like stock options and job ticket sponsoring
- Extra budget and 3 days of paid exemption for your personal development
- Hybrid working model from our beautiful Berlin officelocated in Bergmann Kietz
