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Web UX & Design Lead

WP EngineWfh, BulgariaOnsite

We engage the most inspired minds to do their best work wherever they work best—powering the freedom to create worldwide.
WP Engine empowers companies and agencies of all sizes to build, power, manage, and optimize their WordPress websites and applications with confidence. Serving 1.5 million customers across 150+ countries, the global technology company provides premium, enterprise-grade solutions, tools, and services, including specialized platforms for WordPress, industry-tailored eCommerce and agency solution suites, and developer-centric tools like Local, Advanced Custom Fields, and more. WP Engine’s innovative technology and industry-leading expertise are why 8% of the web visits a WP Engine-powered site daily.

Learn more at wpengine.com.

About the Role:


We are looking for an experienced and results-driven Senior Manager, User Experience Design & Strategy to lead the UX vision execution for WP Engines owned brands (NitroPack, ACF and Delicious Brains). This role requires a balance of hands-on UX design expertise and the ability to translate business goals into actionable design and development requirements. The ideal candidate will have a strong background in user-centered design, experience with WordPress platforms, and a proven ability to deliver high-quality digital experiences.

Key Responsibilities:


UX Strategy & Vision


  • Define and drive the overall UX strategy and roadmap for multiple WordPress websites, ensuring alignment with business objectives and user needs.
  • Conduct user research, competitive analysis, and usability testing to inform design decisions and continuously optimize user experience.
  • Establish design guidelines, best practices, and UX standards to maintain consistency and scalability across platforms.

End-to-End User Experience Design


  • Oversee the full UX design lifecycle from concept to delivery, ensuring seamless and engaging experiences for all website users.
  • Create wireframes, prototypes, and user flows to visualize and validate design concepts.
  • Collaborate closely with developers to ensure the successful implementation of UX designs.
  • Optimize site navigation, information architecture, and interaction models to enhance user satisfaction and engagement.

Stakeholder Management & Collaboration


  • Partner with cross-functional teams, including marketing, content, product, and development teams, to align UX strategy with business goals.
  • Engage with internal and external stakeholders to gather requirements, provide design recommendations, and manage expectations.
  • Facilitate workshops and design reviews to gain consensus and ensure alignment across teams.

Requirements Gathering & Documentation


  • Translate business needs and user insights into clear, actionable requirements for development teams.
  • Create and maintain detailed UX documentation, including functional specifications, design guidelines, and project timelines.
  • Define and prioritize design tasks to ensure timely delivery of projects.

Project Oversight & Delivery


  • Oversee the successful execution of UX projects, ensuring timelines, quality, and business objectives are met.
  • Monitor project progress, identify potential risks, and implement solutions to keep projects on track.
  • Conduct post-launch evaluations to assess performance, gather user feedback, and drive continuous improvement.

Required Skills & Qualifications:


UX Design Expertise


  • 7+ years of experience in experience design, strategy, and project management, preferably with a focus on WordPress websites.
  • Strong understanding of user-centered design principles, usability best practices, and responsive design.
  • Proficiency in design tools such as Figma, Sketch, Adobe XD, or similar.
  • Experience creating wireframes, user flows, prototypes, and high-fidelity designs.

What We Offer:


  • Company Stock Options (Every employee is an owner in the company)​​
  • Health Benefits (100% Paid Medical, Dental, and Vision)
  • Generous Vacation Time - 30 days. This includes 25 days PTO, 4 Wellness days and 1 extra day for your Birthday (Who doesn’t like time off)
  • One time Home Office Stipend
  • 180 BGN Re:Benefit monthly budget - incl. food vouchers, Multisport etc.
  • Free food/soft drinks in the office
  • Free lunch in the office every Thursday
  • Refer-a-friend program
  • Team building in and outside the country
  • On-going education through LinkedIn Learning, Workday Learning and our Career Growth Portal
  • Home office and flexible hours
  • Free annual subscription to Calm

At WP Engine, we strive to have the broadest possible view of diversity, going beyond visible differences to include the background, experiences, skills, and perspectives that make each person unique. WP Engine is proud to be an equal opportunity workplace and is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, Veteran status, or any other basis protected by federal, state, or local law.


Life at WP Engine

WP Engine is a new breed of technology company at the intersection of tech innovation and service. Our WordPress Digital Experience Platform drives your business forward faster. 5% of the web visits a site on WP Engine's platform everyday. We support over 85,000 customers in over 140 countries, and over 500,000 web experiences globally. Founded in 2010, WP Engine is headquartered in Austin, Texas, and has offices in San Antonio, Texas; Limerick, Ireland, London, England, San Francisco, California, and Brisbane, Australia.
Thrive Here & What We Value1. Be You. Be Here.2. Investing in Employee Success3. Ongoing Education (LinkedIn Learning, Workday Learning)4. Career Growth Portal Access5. Calm Subscription6. Clevercards Wellness Days7. Home Office Stipend8. Commitment to Innovation9. Award-winning WordPress Expertise10. Equal Employment Opportunity11. Health Benefits (Medical, Dental, Vision)12. Life Insurance and Disability Insurance13. Employee Assistance Program14. Generous Vacation Time15. Home Office Setup Stipend16. Company Wellness Days17. Equal Employment Opportunity Regardless of Protected Characteristics18. Health Benefits (Life Insurance, Pension Scheme)19. Employee Assistance Program20. Generous Vacation Time21. Home Office Setup Stipend22. Company Wellness Days23. Commitment to Equal Employment Opportunity Regardless of Protected Characteristics24. Employee Engagement and Retention

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