Integrated Marketing Manager

• Develop integrated marketing strategies and pitch proposals for brand partners across Essence Ventures’ platforms.
•  Write and design compelling pitch decks, one-sheets, and RFP responses grounded in cultural relevance and creative thinking.
• Recommend media plan ad placements, content channels, and brand experiences based on client goals, audience insights, and market trends.
• Collaborate with sales, analytics, and editorial to ensure pitches are informed by data, insights, and storytelling potential.
• Act as day-to-day lead with clients for assigned programs, managing relationships, timelines, and deliverables throughout.
• Plan, manage, and optimize all phases of integrated campaigns — from asset collection and insertion orders to pacing, performance tracking, and wrap reports.
• Lead kick-off calls with agencies and clients, ensuring alignment on deliverables, roles, and success metrics.
• Maintain organization of campaign-specific materials in shared internal repositories and trackers.
• Ensure seamless communication between clients and internal departments including creative, revenue operations, marketing, and analytics.
• Provide excellence in production services to clients across the entire campaign lifecycle.
• Monitor campaign pacing, analyze data, and flag performance insights to optimize delivery and maximize impact.
• Create end-of-campaign wrap reports with strategic insights and recommendations for future partnerships.
• Collaborate with sales and account management to identify upsell and renewal opportunities with existing clients.
• Keep a pulse on competitor activity, media trends, and relevant cultural moments to inform proactive marketing ideas.

QUALIFICATIONS

• 5+ years of experience in integrated marketing, account management, or brand strategy within media, agency, or experiential environments.
• Proven success building and managing cross-platform campaigns (experiential, digital, print, social, influencer, branded content).
• Strong understanding of consumer behavior, market dynamics, and cultural relevance.
• Excellent communication, client management, and presentation skills.
• Highly organized with the ability to juggle multiple projects and meet tight deadlines.
• Collaborative mindset and ability to work cross-functionally with sales, editorial, creative, and production teams.
• Strong analytical skills — ability to interpret data and translate insights into actionable recommendations.
• Proficiency in Google Slides, PowerPoint, and project management tools such as Asana 
• A passion for storytelling that reflects and celebrates the richness of culture and identity.
• This is a hybrid role, with a minimum of three (3) days required in the office each week.
• Must be able to lift and carry items weighing up to 25 lbs.
• Requires prolonged periods of sitting, standing, and walking throughout the workday, including during meetings, site visits (if applicable), or operational tasks.
• Ability to travel domestically and internationally, including weekends and holidays when required for events and/or meetings.
• May involve occasional travel which could include extended periods away from the primary workplace (if applicable and approved).