Applecart is the leading technology company creating a new category of “Decision Maker Marketing”. The most important decisions are made by the hardest people to reach and influence. Historically, C-suite leaders have lacked the tools to reach the stakeholders that matter most to their business. The C-suites of hundreds of Fortune 500 companies, major agencies, trade associations, nonprofits, and governments use Applecart to put their best content in front of business-critical decision makers and those they trust — from policymakers and investors to CEOs, key employees, members of the media and more. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult and enable clients to deliver content directly to decision makers and those that matter most to them.
We are hiring a Revenue Enablement Content Manager in our New York Cityoffice.
About the Role:
The Revenue Enablement Content Manager will play a critical role in scaling Applecart’s revenue team by developing high-impact enablement and sales collateral, managing our content and learning management systems (CMS/LMS), and ensuring seamless collaboration with the Product Marketing team. You will develop compelling, impactful sales collateral designed to educate, persuade, and empower our internal sales teams, external agency partners, and clients directly. This role is ideal for someone who thrives at the intersection of instructional design, content strategy, and enablement, ensuring that our Business Development and Client Services teams have the right materials at the right time to drive revenue growth.This role will report to the Director of Revenue Enablement and will work closely with commercial leadership and Product Marketing to develop and maintain a world-class enablement content ecosystem.
What You’ll Do:
- Create and maintain compelling, impactful sales collateral (pitch decks, battle cards, case studies, solution briefs, one-pagers) specifically designed for internal sales teams, external agency partners, and client stakeholders
- Collaborate cross-functionally with Client Services, Product Marketing, and Business Development to align content strategies, ensuring materials clearly articulate Applecart’s unique value proposition and effectively position our offerings
- Develop tailored messaging that directly addresses the distinct needs, challenges, and priorities of diverse stakeholders including internal teams, external agencies, and direct clients, fostering clarity and adoption
- Oversee the content lifecycle, validate materials are consistently updated, impactful, and reflective of Applecart’s evolving capabilities and client successes
- Implement feedback processes to evaluate content effectiveness, regularly engaging internal stakeholders, agency partners, and clients to gather insights and continuously refine and enhance materials
- Ensure all collateral maintains brand consistency, strategic alignment, and effectively supports revenue enablement goals across different audience segments
- Establish and maintain a structured taxonomy for content, monitoring usage and performance to ensure relevancy
- Develop and deliver instructional content and training materials to support onboarding and continuous learning for revenue teams
Experiences and Capabilities You Bring:
- 3+ years of experience in instructional design or content strategy, ideally in a high-growth B2B SaaS or tech-enabled services company
- Ability to develop visually compelling collateral
- Deep expertise in presentation design i.e. Canva, Keynote, Adobe Creative Cloud, or similar
- Proficiency with enablement content platforms such as Seismic, Spekit, and Highspot
- Familiarity with marketing best practices in content strategy, content performance analytics, and optimizing collateral based on market feedback and utilization data
- Understanding of integrated marketing approaches and experience working cross-functionally with sales, product, and client success teams to achieve cohesive messaging
This is a hybrid role. Work from home on Monday and Friday and in Applecart’s New York City office Tuesday through Thursday.
Compensation:
Our compensation package consists of three components: (i) a base salary, (ii) annual cash bonus, and (iii) generous equity compensation.The base salary range for this role is between $105,000 - $125,000,based on the candidate's experience and skills relative to the requirements listed above. The salary range provided is exclusive of discretionary annual cash bonus and equity compensation. The salary range provided for this role is specific to candidates located in the New York City area.
A few facts about us:
- Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier advertising and communications agencies like Teneo, FGS, Weber Shandwick, and OMD.
- Applecart is growing quickly — over the last 3 years, we’ve increased our bookings by 8X, grown our headcount by 4X, and we’re cashflow positive.
- Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, early sales and talent leaders from Google and Twitter, two of the Democratic Party’s most successful pollsters and strategists, a former CRO of a high-growth tech company with hundreds of millions in ARR, and alums of top-tier organizations like Bain, Amazon and Simpson Thacher.
- Our investors include Bain & Company, global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Ari Emanuel, Executive Chairman of WME, and Jennifer Fonstad, Owl Capital Managing Partner, serve on our board.
- Our work has been featured on Morning Joe on MSNBC, BloombergTV and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.
