Description
The Team
We’re Karen Millen. Since 1981 we’ve been a household name and trusted brand. We’re known for elevated style and our reputation for fabric, finish, quality, and detail speaks for itself. Our love for fashion revolves around long-lasting, luxurious designs that can effortlessly slip into an established wardrobe at an attainable price point.Marketers for the boohoo group have a reputation for being disruptors. We like that. When it comes to all things brand awareness and e-commerce, we’re not afraid to be brave.
Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.
The Role
We are looking for a talented Paid Media Executive to join our team and contribute to the success of Karen Millen’s digital marketing campaigns. The ideal candidate will bring a strong focus on Paid Search, with a proven ability to manage campaigns against ROI-driven targets.
What you will be doing?
- Plan, execute, and optimize Paid Search campaigns, ensuring alignment with brand goals and performance metrics.
- Manage and optimize product feed strategies to drive efficiency and relevance across search platforms.
- Collaborate with the team to deliver ROI-focused results while maintaining brand integrity.
- Support on Meta (Facebook & Instagram) and TikTok campaigns, with a willingness to learn and develop expertise in these platforms.
- Analyse campaign performance and produce insightful reports, providing recommendations for growth and improvement.
Requirements
- Experience in Paid Search: A strong track record of delivering results in search marketing campaigns, including Pmax Campaigns.
- Basic understanding of Meta Ads Manager and TikTok Ads or a willingness to learn and grow in these channels.
- Analytical mindset with the ability to interpret performance data and adjust strategies accordingly.
- Excellent communication and organizational skills, with attention to detail.
- A proactive approach to learning and staying ahead of trends in digital marketing.
Benefits
- 25 days holiday plus bank holidays
- Discretionary bonus scheme
- Company share scheme
- Life Assurance
- Company Pension Scheme
- Flexible working hours
- Employee assistance programme including 24-hour confidential helpline
- Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
- 40% discount across 8 brands, 20% discount on Debenhams
- Discount & Cashback portal
- Season Ticket Loans
- Learning and development support and opportunities both internally and externally
- Our social calendar? Next level!
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