Company Description
Ergomed Group is a rapidly expanding full service mid-sized CRO specialising in Oncology and Rare Disease. Since its foundation in 1997 the company has grown organically and steadily by making strategic investments and landmark acquisitions, with operations in Europe, North America and Asia Our company allows for employee visibility (you have a voice!) creative contribution and realistic career development. We have nourished a true international culture here at Ergomed. We value employee experience, well-being and mental health and we acknowledge that a healthy work life balance is a critical factor for employee satisfaction and in turn nurtures an environment from which a high-quality client service can be achieved. Come and join us in this exciting journey to make a positive impact in patient’s lives!We have a brilliant opportunity for a pro-active, approachable and enthusiastic People Associate to join our People team on a temporary basis to cover a period of maternity.
Working alongside our Global People team you will be providing invaluable administrative support for the HR function and will assist payroll where required to ensure a first-class service is delivered across to our UK stakeholders.Part-time applications considered working Monday-Friday.
Job Description
Role and Responsibilities
Strategic Leadership
- Execute and manage the organization’s overarching marketing strategy to increase awareness and market share.
- Align all marketing initiatives with the company’s strategic objectives and ensure cohesive messaging across all channels
- Build, guide and mentor a team of marketing professionals, setting clear goals, expectations, and performance metrics.
Brand Positioning and Management
- Oversee brand positioning to effectively communicate our UVP and differentiate the organization within a competitive market.
- Build and maintain a strong, recognizable brand identity that resonates with our target audience
- Ensure brand consistency across marketing activities
Campaign Development & Execution
- Design and execute integrated marketing campaigns that resonate with our target audience
- Manage global multi-channel campaigns
- Build and implement processes for successful execution of campaigns
- Analyze campaign KPIs and adjust strategies to maximize engagement and conversion for maximal ROI
Digital & Content Marketing
- Oversee digital marketing efforts, including SEO, social media, email marketing, and content strategy, to improve digital presence and traffic conversions
- Develop, lead and execute content marketing initiatives, such as white papers, case studies, webinars, and blog posts, to position the company as thought leader
- Oversee company websites and digital presence to optimize user experience and drive conversions.
Market Research & Competitive Analysis
- Conduct market research to understand industry trends, client needs, and competitor activities.
- Provide insights and recommendations based on data analysis to adapt marketing strategies and maintain a competitive edge.
- Track regulatory and technological developments in the clinical research space to anticipate changes and drive responses
Sales Development & Business Development Support
- Collaborate with the commercial team to align marketing initiatives with sales goals and enhance client acquisition efforts.
- Develop sales enablement processes and tools, such as presentations, brochures, and case studies, to support the sales team in prospect engagement.
- Work on targeted marketing initiatives and ABM approaches to support growth
Performance Measurement & Budget Management
- Leverage automated tracking of KPIs to evaluate the effectiveness of marketing efforts
- Regularly assess and refine the marketing strategy based on performance data and feedback from key stakeholders
- Manage marketing budget, ensuring efficient allocation of resources and optimization of expenditures for maximum impact.
Qualifications
- Bachelor's degree in Marketing, higher level degrees/MBA preferred although not mandatory
- Strong experience in CRO industry
- Strong marketing leadership experience and team management
- Excellent communications skills
- Strong organisation, communication and problem solving skills
- A solid understanding of both the CRO and the pharmacovigilance business would be a clear advantage.
- Fluency in English, additional languages is a benefit
- Computer competency and familiarity with Microsoft Office & CRM systems
Additional Information
We prioritize diversity, equity, and inclusion by creating an equal opportunities workplace and a human-centric environment where people of all cultural backgrounds, genders and ages can contribute and grow. To succeed we must work together with a human first approach. Why? because our people are our greatest strength leading to our continued success on improving the lives of those around us. We offer:
- Training and career development opportunities internally
- Strong emphasis on personal and professional growth
- Friendly, supportive working environment
- Opportunity to work with colleagues based all over the world, with English as the company language
Our core values are key to how we operate, and if you feel they resonate with you then PrimeVigilance could be a great company to join!
- Quality
- Integrity & Trust
- Drive & Passion
- Agility & Responsiveness
- Belonging
- Collaborative Partnerships
We look forward to welcoming your application.
