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Growth Marketing Manager, Creative and Campaign Strategy

ManychatAustin, Texas, United StatesOnsite
This job is no longer open

WHO WE ARE 🌍


Manychat is a leading Chat Marketing platform. We help businesses engage with their customers on Instagram, Facebook Messenger, WhatsApp, and Telegram.Trusted by over 1 million brands in 170+ countries, we're an official Meta Business Partner, backed by top investors, including Bessemer Venture Partners.With 200+ teammates across international offices in Austin, Barcelona, Yerevan, São Paulo, and Amsterdam — Manychat helps businesses across the globe improve their ROI and grow faster.

WHAT WE'RE LOOKING FOR 🌟


We are searching for a Growth Marketing Manager to drive our global paid media creative and campaign strategy. Reporting to the Head of Performance Marketing, you will play a pivotal role that involves managing performance marketing initiatives across international markets, ensuring that each campaign reaches and resonates with our diverse global audience. If you're driven by data, obsessed with optimization, and passionate about crafting compelling marketing strategies, we want you on our team!

WHAT YOU'LL DO 🚀


  • Create and oversee paid media campaigns from conception to execution, ensuring they align with business objectives and target the right audience segments.
  • Campaigns include but are not limited to: evergreen performance marketing, product launches/upgrades, multi-channel brand campaigns, and more.
  • In collaboration with our in-house designers/writers/creatives, drive creative and content strategy optimized for performance marketing channels like Meta, Google, YouTube, and more. Oversee the creation of assets such as videos, graphics, and copy.
  • Work closely with our product/UX and customer success teams to ensure marketing efforts align with customer needs, product updates, and revenue goals.
  • Leverage customer data and market research to gain insights into consumer behavior and preferences.
  • Analyze performance data to assess campaign and creative effectiveness, identify trends, and derive optimization insights.
  • Create reports and update key stakeholders on the progress and impact of our campaigns.
  • Stay updated with industry trends and incorporate new techniques and technologies into creative strategies. Push the boundaries of creativity to differentiate the brand in the market.

WHAT YOU'LL BRING 💥


  • 5+ years of digital marketing experience, with a proven track record in driving successful performance marketing strategies.
  • 3+ years of experience leading multi-channel paid media campaigns with a proven track record of creative optimization responsibilities.
  • Brand and creative strategy experience preferred; ideally targeting creators, influencers, or related verticals.
  • Robust analytical skills and a knack for interpreting substantial amounts of data and turning them into growth opportunities.
  • Strong project management and interpersonal skills.
  • Experience assisting in the crafting of marketing messages for localized markets would be nice, but not a requirement
  • Adaptable, proactive, and ready to take on the fast-paced challenges of a growing tech environment.

WHAT WE OFFER 🤗


We care about your growth, well-being, and comfort


  • Annual professional development reimbursement.
  • Generous time-off policy to balance your work and life.
  • Competitive medical, dental, and vision coverage for you and your dependents (via PLANS).
  • Hybrid work format to choose between home and office.

Manychat is an Equal Opportunity Employer. We’re committed to building a diverse and inclusive team. We do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual preference, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.This commitment is also reflected through our candidate experience.

If you have individual needs that may require an accommodation during the interview process, please indicate this in your application. We will do our best to provide assistance throughout your interview process to ensure you’re set up for success.

This job is no longer open

Life at Manychat

ManyChat is a Messenger Marketing and chatbot platform founded in 2015. Our platform empowers businesses to build lasting relationships with customers through the power of conversation, improve their ROI and grow faster. We are the leading and fastest growing company in the field, and the founders of Messenger Marketing as a marketing discipline. BUILD YOUR BOT painlessly using an easy visual interface, so you don't have to ever worry about technical details involved in launching and operating your bot as part of your marketing mix. BROADCAST MESSAGES to thousands of subscribers. Every time someone starts chatting with your page on Facebook - they become a subscriber. ManyChat lets you broadcast messages to all of your subscribers at once; be it for news, content updates, valuable notifications or any other content. Remember, there is no algorithm, which means your subscribers are forever yours. SCHEDULE MESSAGES so you can sit back and relax. No everyone has the time to do daily broadcasts. Set up scheduled messages in advance and ManyChat will take care of sending your content at the right time. AUTOPOSTING from RSS, Facebook, Twitter and YouTube presents the automation you need to automatically ping your subscriber base every time you release new content. WELCOME USERS automatically by setting up beautiful welcome messages that greets every new subscriber personally. This message can contain pictures, sliders, menu options -- what you need to create the perfect way to engage your new subscriber. AUTOMATE replies to specific keywords. Make your bot more functional -- it's easy: just set up a keyword and define a reply. This can be used to create keyword menus, content catalogs or even text-based mini-games. The only limit is your imagination. TechCrunch: "Forget Apps, Now The Bots Take Over" TIME: "Messaging is evolving as the next platform..." The NY Times: "Bots are the new apps."
Thrive Here & What We Value1. Emphasis on employee growth, wellbeing, and comfort2. Annual professional development reimbursement3. Generous timeoff policy4. Competitive medical, dental, and vision coverage5. Hybrid work format6. Commitment to diversity and inclusion7. Equal Opportunity Employer with accommodations for individual needs8. Professional development opportunities9. Flexible work format10. Comprehensive benefits package
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