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Performance Marketing Manager

beqomItalyRemote

Join beqom - where tech meets impact
beqom is a high-growth B2B SaaS platform that helps the world’s most respected companies make pay fair, transparent, and motivating. Founded in Switzerland and serving enterprises worldwide, our all-in-one solution is built on beqom Pay Intelligence - empowering HR and business leaders to navigate the complexities of compensation, ensure compliance, and unlock the full potential of their people.If you thrive in a fast-moving, product-led environment and love turning data into measurable results, you’ll feel right at home with us.

You’ll join a smart, international marketing team where curiosity drives experimentation, and performance fuels impact.The Role: Performance Marketing Manager (Individual Contributor)We’re looking for a hands-on marketer to take full ownership of our paid and digital growth channels, as part of our Growth Marketing team. This isn’t a people-management role - it’s a high-impact individual contributor position where autonomy, experimentation, and ROI matter most. You’ll design and run campaigns across search, social, and emerging AI-powered channels, ensuring every euro we spend turns into measurable pipeline growth.What you'll doAs our Performance Marketing Manager, your day-to-day will include:

  • Designing and executing multi-channel campaigns across Google, LinkedIn, Bing, Reddit, G2, and beyond.
  • Owning budgets, targeting, and audience segmentation—optimizing every lever to maximize ROI.
  • Running A/B and multivariate tests to improve performance and pipeline contribution.
  • Partnering with content, web, product, and sales teams to deliver campaigns that resonate with our ICPs.
  • Creating and maintaining landing pages, nurtures, and automation sequences in HubSpot—ensuring consistency, SEO, and strong conversion flows.
  • Using HubSpot, 6Sense, Google Analytics, and Fathom to track performance, validate attribution, and generate actionable insights.
  • Exploring generative AI and emerging platforms to keep us ahead of the curve in B2B SaaS marketing.

What We’re Looking For

  • 3-5 years’ experience running campaigns in Google Ads, LinkedIn Ads, and other paid platforms.
  • Solid hands-on experience with HubSpot, 6Sense, Google Analytics (GA4), and marketing automation tools.
  • Strong understanding of B2B SaaS buyer journeys and attribution models.
  • Analytical mindset—you turn CTRs, CPCs, and conversion rates into clear recommendations.
  • Proven ability to work cross-functionally with sales, product, and content teams.
  • Excellent project management: organized, detail-oriented, able to run multiple campaigns at once.
  • Natural curiosity about new tools, channels, and how AI is reshaping buyer behavior.

Bonus Points (Nice-to-Have Skills)

  • Experience with review platforms (e.g., G2, Capterra).
  • Knowledge of SEO and lifecycle marketing tactics.
  • Exposure to B2B HR tech or SaaS scale-ups.

Why Join Us?

  • Your career, your design. Autonomy is our default - your campaigns, your impact.
  • Drive meaningful growth. Be the engine behind pipeline success for a growing SaaS company.
  • Experiment with the new. From AI to emerging ad platforms, you’ll have room to test and learn.
  • Belong to something bigger. Collaborate with a diverse, international team across Europe and the US.
  • Grow in a scale-up. Be part of a company that’s redefining how global enterprises think about compensation.

This role can be based anywhere in Italy. If you are located near our Tivoli office, you’ll have the option to work on-site; otherwise, the position is offered on a remote basis.

Life at beqom

Thrive Here & What We Value* Dynamic environment favoring initiative and autonomy* Great opportunity to learn on the job and expand horizons!* Passionate, hardworking, and smart individuals dedicated to making people happy* Work in an international environment with colleagues around the globe* Annual company kickoff at an offsite location
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